Free competitions under development

November 28, 2008 · Print This Article

Free to enter Spot the ball competitions coming soon.

Spotit.co.uk  was launched in October 2008 with the initial desire for differentiation, it was part of the strategy to launch with only pay to play “Spot the Ball” competitions. We quickly realized that as much as people are familiar with the concept of Spot the Ball, potential customers weren’t necessarily familiar with the mechanics of skill based online competitions using Spot the Ball.

One of the fundamental reasons Spotit.co.uk competitions did not want to offer free competitions is that we did not want the website to be confused with all the other free to enter prize draw websites that cloud the Internet. Its important customers understand and differentiate between “Lead generation websites” that spend hundred of thousands of pounds in acquiring customer data by offering free prizes with the free competitions offered by Spotit.co.uk .

The goal of Spotit.co.uk free competitions is to get customers the opportunity to walk through the website and understand its mechanics, while at the same time being in to win a choice of real prizes.Maybe it was too much for people to discover a new site, build trust, enter competitions, register and pay to enter the competitions. Free competitions seem to be a good risk free middle ground.

We hope to be able to offer free “Spot the Ball” competitions on Spotit.co.uk by the end of November 2008.

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