What makes the Webs White noise layer?

April 13, 2008 · Print This Article

There are many reasons for the build up of Internet white noise, but I have boiled them into three categories:

Technology:
The advent of blogging sites such as Blogger and Blogging software such as Word Press has simplified and demystified the complexities of owning and managing your own website. Now you can speak up and build your presence online without a single iota of technical programming knowledge and without spending a single penny.
Affiliate marketing and technology has fueled peoples dreams of easy money. Signing up to a couple of affiliate sites and getting  auto tracking links that identifies you as the affiliate in exchange for a share of revenue of the sold products you just pimped out.

Human nature:
We all want to express ourselves, we want to be unique yet be part of the group and say “I too have a blog”, we think that we are special; we think we can do it better, and….  we are greedy.
The truth is that 96% of blogs are of poor quality and abandoned shells of vain attempts to press our identities on the web. A successful blog is the result of dedicated work, intelligent marketing, human relations, skill and innovation, targeted niche content and added value.

Marketing promise:
Affiliate networks are loaded with tools and promises that lead the novice blogger to believe that a $5,000 monthly pay check is just a few hours away. How many Adsense adds have your read that says: “How I made $14,059 in the first month with XYZ services or software”.
Some do make money; some excellent blogs make serious coin from affiliate sales using Adsense, Clickbank and Auction Ads amongst the many affiliate systems out there. But for every 1 successful blog there are 50,000 that fail and are abandoned, rotting in the White Noise grave. All the more reasons to commend successful blogs.

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